The information on this website is general in nature and does not take into account your objectives, financial situation, or needs. Consider seeking personal advice from a licensed adviser before acting on any information.
The AusFitness Industry, in collaboration with AUSactive and the American College of Sports Medicine, has released the 2026 Fitness Trends Report, offering valuable insights into the evolving landscape of Australia's fitness industry.
The report identifies the top 20 trends, reflecting a sector that is becoming more diverse, data-informed, and inclusive.
Notable trends include:
Fitness Programs for Older Adults: Emphasizing the fitness needs of the baby boomer and older generations, these programs aim to improve health-related quality of life and promote independent living.
Pilates: Built on six key principles-breathing, centering, concentration, control, flow, and precision-Pilates has gained popularity for its focus on core strength and adaptability to various experience levels.
Exercise for Mental Health: Programs designed to improve aspects of mental health, such as reducing feelings of anxiety, stress, and depression, through aerobic training, resistance training, and mind-body practices like yoga and tai chi.
Traditional Strength Training: Incorporating the use of barbells, dumbbells, and kettlebells to improve or maintain muscular fitness by manipulating repetitions, sets, tempo, load, and exercise selection.
Wearable Technology: Devices like fitness trackers, smartwatches, heart rate monitors, and GPS tracking devices that can monitor various health metrics, including heart rate, calories, sitting time, sleep, and temperature.
Shaun Krenz, co-founder and Director of the AusFitness Expo and AusFitness Industry, noted that fitness is expanding beyond traditional boundaries to meet people where they are, from programs designed to enhance longevity and quality of life to the integration of recovery and wearable technology.
The report underscores a fitness market that is maturing: more inclusive, more health-integrated, more sustainable, and more reflective of how Australians want to move today.
Please Note: We do not endorse any specific products or companies. Some content is sourced from third parties, including press releases, and may not be independently verified for accuracy or completeness.
Australians are bracing for substantial increases in private health insurance premiums, with some policies set to rise by as much as 25% starting April 2026. This surge significantly exceeds the government-approved average increase of 4.41%, raising concerns about affordability and value for policyholders. - read more
The Australian Medical Association (AMA) has released its latest Private Health Insurance Report Card, revealing a concerning trend: Australians are paying higher premiums for private health insurance while receiving diminished value in return. The report underscores the urgent need for comprehensive reforms to address these issues. - read more
Starting April 1, 2026, Australian private health insurance premiums are set to rise by an average of 4.41%, marking the most significant increase in almost a decade. This adjustment reflects the escalating costs associated with providing medical and hospital services, which have risen by 5% over the past financial year. - read more
AUSactive has unveiled a new insurance product tailored specifically for exercise and active health professionals. Developed in partnership with global insurance broker Marsh, this offering provides enhanced protection while delivering lower premiums compared to existing market options. - read more
The AusFitness Industry, in collaboration with AUSactive and the American College of Sports Medicine, has released the 2026 Fitness Trends Report, offering valuable insights into the evolving landscape of Australia's fitness industry. The report identifies the top 20 trends, reflecting a sector that is becoming more diverse, data-informed, and inclusive. - read more
Following recent legislative changes allowing private health insurers to offer rebates for select natural therapies, AUSactive is collaborating with Private Healthcare Australia (PHA) to lead reforms in private health insurance. This partnership aims to expand access to evidence-based preventive health services, including Pilates, Yoga, Tai Chi, and structured exercise programs delivered by accredited professionals. - read more
All quotes are provided free and without obligation. We respect your privacy.
Knowledgebase
Insurance broker: An agent acting on behalf of the insured (not the insurance company) who negotiates the terms and cover provided by the insurer in the insurance policy.
